Article Marketing: Do you have a smoking “SIG”?

If you want to really make your article “SELL” then you’ve got to craft the perfect RESOURCE BOX. This is the “author bio” that is below your article body and it’s also known as your “SIG” (short for SIGnature).

Here are the essential items that should be in your RESOURCE BOX:

  • Your Name: You’d be amazed at how many folks forget to include their name in the RESOURCE BOX. Your name and optional title should be the first thing in your resource box.
  • Your Website Address: in valid URL form. Example: http://Your-Company-Name.com/
  • Your Elevator Pitch: This is 1 to 3 sentences that encapsulates the essence of what makes you and your offering unique. Also known as your USP (Unique Selling Proposition).
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Info Products: Did you create one yet? Why not?

If you are looking to create residual income, you may want to look into creating and selling your own information products. This will allow you to do the work once, and then continue to profit from it by selling it over and over again.

An info production can come in the form of an ebook, a special report, an Mp3 recording of yourself reading an ebook, a recording of an interview between yourself and an expert, a recording of a teleseminar or webinar, the transcription of a teleseminar, or any other form of information. These can also be combined together to form a larger packet of info.

One of the main reasons people come to the internet is find information. Instead of sitting around and wading through and endless amount of web pages, trying to find what they are looking for, many people will simply pay for an information product that will teach them what they would like to know.

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Why Reinvent The Wheel? Replicate a Money Making Model

There are many different ways to make money on the internet. Instead of trying to reinvent the wheel, the fastest and easiest way to ensure your success is to replicate a model that’s already proven to make money. Here are a few models to look at.

1. The Informational Website

The informational website is based on giving away free information. It’s primary source of income is AdSense, advertising and affiliate product sales.

For example, if you were to start a small website on fishing, put up 50 articles about various fishing tips and techniques and populated it with AdSense ads, you’d very likely get decent traffic as well as make a decent amount of money.

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4 Tips to Creating Knock-Out Content

Producing content on a consistent basis can be very challenging and you may find yourself pulling your hair out when it comes time to writing another article, drafting another blog post, preparing another outline. If you’re not a content producer, sooner or later you’re going to come to the point where you have to ask yourself: “What am I going to write about?” Here are some tips that I use that can help you when it comes to coming up with content ideas.

Tip #1 – Explain an Expert’s Concept

One great way to produce some killer content is to take some of your favorite quotes and expert ideas and use them as discussion topics for your content.

For example, if you’re running a business blog, you might take an idea like Donald Trump’s “it takes as much effort to think small as it does to think big, so you might as well think big”. You can take this quote and turn it into a blog post about goals and planning or thinking big according to millionaires.

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Passive Income Takes Aggressive Actions

For many entrepreneurs, passive income is the holy grail of online and internet marketing. I must say that making money day and night without much effort sure sounds sweet. Unfortunately, there are so many misconceptions around passive income that entrepreneurs often have unrealistic expectations that keep them from having real passive income.

How does passive income work, really? What can you really expect if you want to embark on the journey of creating streams of passive income?

Passive Income Requires Upfront Work to Create and Aggressive Actions

Passive income is a bit like a rocket. It takes a lot of energy to get it off the ground. Once it’s off the ground however, it requires far less energy. The expenditure is no longer on getting the rocket moving, but on steering the rocket.

There are two ways to create passive income: To buy it or to create it. And to create it is a lot of work. There’s no such thing as passive income for nothing.

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Tailor Made Target

I know that most of my clients hear the term target market and target audience but, they still are not quite sure who they are selling to, who they are servicing and where their target audience is located.  Many unfocused business owners spend most of their time attending networking events, conferences, seminars and they leave these events with more business cards, than actual business.  Tailor made target audiences start from identifying why you are in business and what does your ideal prospect want. This will set the pace for your business profits months and years from now.

How do you find your target market? Where do you look for ideas? Once you have a target market in mind, how do you research it?

Here’s two things you can do right now.

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Adapt to Suit Your Business Environment

Be Focused, Stay Flexible

As an entrepreneur, it’s important that you’re able to adapt to your environment and do what’s necessary to make your business succeed. This and staying focused may sound like contradictory concepts, but they’re actually very complimentary.

Most experienced business people agree that business seldom goes as you expect. If you have one plan to generate traffic, one plan about what to sell, one plan about how your business should look and you’re not willing to change strategies, chances are you won’t make it in the long run.

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Your Focus Must Be Laser Sharp

Having laser sharp focus is crucial to your long term success. Having a good idea and sticking with it until it either succeeds of fails is actually a vital skill – A skill that many entrepreneurs unfortunately lack and fail as a result. Many entrepreneurs suffer from a severe disease called the “Shiny Object Syndrome”.

Results Come with Persistence, Not Singular Spurts of Effort

Entrepreneurs often feel powerful spurts of desire, of determination, of feeling like they’re willing to do whatever it takes. Feeling that way for a few days or weeks isn’t an uncommon feeling. However, to really succeed you need to be able to stay motivated and inspired about what you’re doing for months and years at a time.

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Get to know Mark Zuckerberg and his friends

Social Networking Inner Circle

Social networking can seem a little daunting if you’ve never dipped your toes in. There are so many different sites – What is each one about? Which ones should you sign up for? How do you use them?

In this post, you’ll learn enough about each social network to get you started. Thanks to Mark Zuckerberg the CEO for Facebook, we are allowed to connect, make money, entertain and market faster than popping popcorn in the microwave.

Facebook

Facebook is the largest social networking website in the United States and Europe. Its main features are that you can add your friends and stay in touch, as well as see a constant news stream about what’s going on with the people around you.

In many places in the world, “Facebook me” is a common phrase. Being on Facebook will allow you to stay in touch with people you may otherwise slip out of contact with.

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Upgrade your Network to Upgrade your Networth


Are you ready to succeed in networking online? Building quality not quantity relationships online?

Meeting people who are succeeding and not trying to shove every service or product in your face by cluttering your inbox. This is the sole difference between success and failure.

How do you network locally and at seminars, online and off?

This post will help you build relationships that’ll help boost your network and your business.

Make Friends First
In online business, this business axiom holds very true: “All things being equal, people prefer to do business with people they like. All things not being equal, people still prefer to do business with people they like.”

If you want someone to share with you their success techniques for building an online business, then the first step is to build a friendship with them.

Get to know them as human beings and allow them to get to know you. Show a little vulnerability, as well as curiosity and interest towards them.
Once you have a bit of a relationship, then talk business.

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