Tips

The Moment You Discover Your Strengths, Is the Moment You…

You know too much to turn back now. You’re on purpose, you answered the call, you said YES to your assignment. It’s too late…you are now in the Danger Zone. Dangerously on purpose, dangerously on fire, focused and dangerously free…It’s on now and there is nothing they can do about it. Say “it’s too late, I’m already here”? Lucinda Cross

11141333_10204287996063577_2308263153327543571_n (1)One thing we all want is respect.  We want others to believe in us and in what we do.  In order to make the necessary shifts we must tune into our power.  Many of us are on the wrong channel in our lives.  We are on the Entertainment tonight channel when we should be tuned into the Discovery channel of our life.

This week I challenge you to Stand up and Speak up. Start with confronting any fears you have.  Once you confront your fears then you can truly create the life you desire and that takes time.

Ask yourself this question… (more…)

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Three Lessons Every Woman Can Learn From Paula Deen

paula deenHave you ever been in a situation where you wish you could just disappear like Invisible Woman from Fantastic Four?

Well in this situation, Ms. Deen’s brand is becoming invisible and her reputation is now marred by lack of brand etiquette. Lacking etiquette can and will allow your ignorance to surface which can effect and affect those who believe in you and support you. For those of you who are not aware of what’s going on with the Paula Deen story, check out this article by the NY Times. http://www.nytimes.com/2013/06/22/dining/paula-deen-is-a-no-show-on-today.html

I have listed three lessons we can all learn from Ms. Deen’s brand destruction.

Lesson #1: Loose lips sink ships! Please be aware of what you say, who you say it to and how you say it. As you build your platform every choice you make matters. Make a conscious effort to strive for excellence in your actions and in your communication. Think twice before you speak.  Make sure you have trusted advisors on your team who you can flush ideas out with before you communicate them openly to your staff or team members.

Lesson #2: You are the brand! We all have a past. I have a past and it’s important that we own our past. Once you own your past you can connect to the present. Ms. Deen’s brand image connected to the public on screen, but off screen she was disconnected with how to communicate and reference African Americans.  The key here is to know your audience, stay current with cultures and trends to avoid ignorance and humiliation.

Lesson #3: Protect your neck! As you build your platform you will upset some people, the objective should always be to stay away from offensive, derogatory or racial epithets. One commentator on a national news program suggested that Ms. Deen should have atoned for the pain of slavery, given credit to African-Americans who helped influence some of the country food that made her famous and offered a stronger statement against racism. If you say something offensive make a sincere apology and move on.

In each of the following cases: Bill Clinton- infidelity, Jesse Jackson-love child, Vanessa Williams-pose nude (I almost forgot about that) and this crazy dude Don Imus-who said nappy headed hoes on air. There was a sincere apology and inspired actions that transformed and transitioned these cases of brand destruction into positive public figures.

What are your thoughts?

 

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Try Something New For 30 Days

 

 

 

 

 

I love challenges, and the best way to get me to do something is through short and consistent action steps. Starting today I am embarking on a personal 30 Days of More.


I will wake up at 5am for the next 30 days consistently to meditate, pray and work out. I usually get up at 5am, say my prayers and go back to bed for a quick 45min snooze before waking the kids up for school.  The purpose of me waking up at 5am is to build spiritual strength. Spiritual strength equals more life, more happiness, more money, more opportunities, more, more and more. There is something about the morning and getting spiritually grounded that helps my day flow. I am more alert and aware, I am more creative and productive. I am ready for 30 days of more.

What are you willing to do consistently in 30 days, that you may add or remove in order to live better?

(I will report my results as I go along so stay tuned and please feel free to post your personal 30Day challenge for yourself. I encourage you to share yours below so we can celebrate together and encourage each other.)

 

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5 Things To Consider Before You Hit The Stage

Keynote: Passion Into Profits Conference in NY

 

Presentations require energy and effort.  This will give you the edge you need in order to rock your audience and give them more than what they expect.

Here are 5 ways to set your next presentation on FIRE that I personally use:

 

 

 

  1. Try your best to find out about your audience and the state of mind they are in. This will help you to craft the right message and have the right amount of energy. Think of what your audience is expecting and then surprise them by doing more.
  2. Guy Kawasaki 10-20-30 Rule states that a powerpoint slide should have no more than 10 slides, last no longer than 20 minutes and have no text less than 30 point font. It doesn’t matter whether your idea will revolutionize the world, you need to spell out the important nuggets in a few minutes minutes, a couple slides and a several words a slide.
  3. Give your audience more than two reasons to invite you back for a repeat performance.  Show them that you are an expert in your field. Show your personality; be open and down to earth. Use humor gracefully and graciously.
  4. Take it easy. When it is time for questions and answers consider statements like, “that’s a really good question,” or “I’m glad you asked that.” This will help you to gather your thoughts. These are called “filler responses.”  Filler responses are smooth transitions and are much better than your common um’s and ah’s.
  5. Connect with your audience. Get them involved- intellectually, emotionally and maybe physically without over doing it. This allows them to become a part of the performance. (This is what most concert performers do, they get people to sing along, rock and sway, jump and shout. The people feel like they attended one of the best concerts ever because they were a part of the performance.)

* Have a signature opening and closing. You can play music or a movie clip before you start or you can close with an exercise. Be creative.

After you set your presentation on FIRE and the audience is well fed.  Think about what you want to happen next.  What action steps do you want your audience to take away after your presentation?  Stephen Covey, author of The Seven Habits of Highly Effective People stated” begins with the end in mind.” You should know what you want your audience to come away with and this will help you with delivering a power house, on FIRE presentation.

Check out some presentations on TEDx http://www.ted.com/

Looking to create that signature presentation?

Need assistance with adding some creative spice to your presentation?

Maybe you just need help delivering your message and getting yoru point across…Consider attending the Live Activate Intensive (find a city near you) http://www.activateyourlifeweekend.com

Email me at  lucinda@lucindacross.com

 

 

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How To Avoid Distractions (vlog post)

Avoiding the distractions is one of the hardest yet simple techniques that most people find hard to do.

 

 

 

 

 

 

Watch this quick video on How to Avoid Distractions and share it with your circle.  One lucky viewer who comments and shares the video will have the opportunity to attend my 1 Day Intensive here in NY in December 2012.

 

 

Excellence is in the details. Give attention to the details and excellence will come.

– Perry Paxton

It’s not what’s happening to you now or what has happened in your past that determines who you become. Rather, it’s your decisions about what to focus on, what things mean to you, and what you’re going to do about them that will determine your ultimate destiny.

– Anthony Robbins

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How to find comfort in the uncomfortable zone

Welcome to a new day and a new opportunity to do better and be better.

 

Today is a great day to step out to be brave and bold.  I know you hear this all the time, “get out of your comfort zone”. What does this really mean?  When I first heard this saying I said to myself, “I am not in my comfort zone, I am quite uncomfortable with how my life is operating”. I was broke, single mom with lots of expenses and not enough money or time. All I had was potential. I was used to luxury cars, having nice things and the ability to do what I want, when I wanted with my kids. So stepping out of my comfort zone was a statement that just pissed me off every time the cashier would yell, “your card declined Miss”, or the ATM machine would hand me an insufficient funds receipt instead of the cash I requested.

Today is a new day. Today is a new year and today marks a fresh start for me to do better and to be better.  My journey from broke as a joke to feeling slap happy as my grandfather would say, required me to be more than uncomfortable. It required me to be comfortable in the uncomfortable, if that makes any sense to you.

My life changed in 2006 when I turned away from the predictable, cliché, and reliable ways of being. I had to evaluate what was working in my life and what was hindering me from excelling.

I needed a fresh start. I needed to get my groove back. The answers to these questions changed my dry season of broke to a season being bold and brave enough to embrace uncomfortable opportunities.

If you were starting from scratch, and you wanted to make an income offering your advice and how-to information to the world, what 5 things should you focus on?

If you wanted to become a highly-paid expert in a matter of months, based on what you already know and have lived through, what would you need to do first?

This incredible event with me, Lucinda Cross and a few other experts will answer these questions for you. On November 2nd-4th you are invited to attend the Activate Your L.I.F.E 3 day Incubator. We are offering a 2 for 1 deal.  We are encouraging everyone to bring someone along. Click here for more information.

 

Love and Light,

Lucinda Cross

 

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New Author Tip #3 Write Three Paragraphs Per Day

New Author Tip #3 Write Three Paragraphs Per Day

Write just three paragraphs, describing the problem and the solution based on your subject. Do this every day for the next 30days. The problem may remain the same, or you can choose a different problem and a different solution to write about.  This is a formula works like magic for non-fiction books. If you are writing a fiction book, consider picking one character, one scene at a time and start to set the tone for your book. Write just three paragraphs a day about it or about them.

For example: Low self esteem for a college freshman is the problem–write about this in detail.  Then write about the solution–based on your research, experience and expertise how this problem can be solved?

But here’s the catch: you must do it every day. No days off, no vacations, no weekends or holidays, no me-time. You will write at least three new paragraphs every day.

There are no restraints on this formula. This is the recipe to getting the chapters completed and getting the book done.  I call this “free writing”. Be free in your writing; don’t worry about structure and placement. Just pick one problem and a solution to match and write it out. Consider carrying a paper journal or recorder on your day to day travels, three paragraphs at a time.

Carry it with you and you might find that your three paragraphs isn’t enough for the day and you can write one or two more in the course of the 24 hour day.

After you complete your first three paragraphs, date it, label it and don’t read it until the end of 30days. Give your work to a critic and have them make notes on the paragraphs and don’t read the notes until the end of 30days. Why? Because we want to avoid writers block, self sabotage and being overly emotional from the critics point of view.  The critic can be your friend, another writer or someone in your target market that you now, like and trust.

Resource: Start keeping our notes on Google docs or Evernote

 

If you are looking for a writers circle who will push you, critic you and love on you all at the same time, join the next course and get connected.

 

 

 

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New Author tip #1: Please don’t expect to get rich tomorrow

August is dedicated to new authors.

New Author Tip#1: Please don’t expect to get rich tomorrow.

 

There’s a big misconception going around that if you self-publish a book you will have overnight success on your launch day, and have thousands of sales, and can take four vacations a years, buy a house and quit your day job.

 

While I wish this was true, it is not.

 

Most of the self-published authors I know (including myself), are on the marketing and promotional grind—daily, hourly.  Why? Because writing doesn’t generally make you stacks and stacks of money. There are some exceptions to the rule. But unless you are one of the 1% that strike a chord with OWN network and somehow end up on Oprah’s reading list, then keep your day job or your business in full operation. Write for the message, for the love, for the experience, for the potential opportunities and write to YES make a profit but to also make a change in the hearts and minds of your readers.

 

If you are considering self-publishing your works, it is true that sites like Amazon, Smash words, Create space, Lulu.com, Lightning Source and Barnes & Noble make becoming an independent author much easier. Yes, you can now self-publish your books and have as much visibility to the public as Jack Canfield. But you still have to do the marketing, and you still have to write a quality book. Key words are marketing and quality.  You have to start to develop your reader fan base ASAP.

 

Self publishing is about hitting a trend while it’s hot and riding that trend till the wheels fall off, or in our case until the words fall off the pages.  The book is like your business card, your access key to really make the big bucks. So when considering your first or third book, consider the trend, the reader fan base and position you want the book to place you in when published.

 

May 21st was my book launch, I sold thousands of copies but the real work started 6 months before the release and now I am on double time positioning my book in a way to set me up for government contracts, workshops and empowerment trainings.  The Road to Redemption is not paying the mortgage, the contracts I receive while I am on the road to redemption is.

 

Set your expectations and intentions right at the start, everything else will just flow.

Resource: http://www.shewrites.com (great community to be a part of)

 

Want to be a part of the next Write It Already 6 week workshop that starts in September sign up now by clicking here.

 

 

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3 Ways to Tackle Abusive Business Relationships

 

What is an abusive business relationship and how to get out of one?

An abusive business relationship is one that just stresses you out plain and simple.  It can be and will be a huge disadvantage to the growth of your business the longer you allow the abusive relationship to linger on.

 

Most abusive business relationships include:

  • being inconsiderate towards your needs
  • lack of trust
  • often attacking your value and worth
  • feeling as if you are walking on egg shells
  • lack of communication
  • controlling and a “know it all” attitude
  • being taken advantage of
  • domination and subjugation

To name a few…

If you feel or know that you are in an abusive business relationship, please don’t ignore the signs of abuse. Ignoring the abuse allows the issues to grow bigger. Start to curtail the interaction with the abusive person so that the abuse can stop or you can walk away a freely.

Here are three ways to tackle an abusive business relationship.

1. Understand that you cannot change the other person. In order for things to change you have to either call in reinforcement such as a coach, mediator, or mutual party to hear both sides of the story.

2. Set boundaries. Decide whether you are going to stick it out, or move on. Your abuser maybe dealing with some sort of trust issues that could have started in childhood, and may have very little to do with you personally.  In most cases both parties are suppressing some heavy emotions that are hindering the business from growing productively.

Think about your working agreement…Was it clear? Was it focused? Was it a win-win? Were you clear on results and expectations?

3. Make better choices. Most of the time, alarms and sirens go off before we begin to engage in an unproductive or toxic business relationship. We see the signs, we hear the messages, but we disregard them in the hopes that our intuition and gut feelings are wrong.

Learn to pay attention to your instincts from now on. Make choices that are life affirming versus those decisions that will drain you physically, mentally and emotionally.  Stay clear from chaos and drama.

Keep these three supportive principles in mind the next time you embark on a new business relationship.  Just like any relationship it takes time to get to know one another.  That is why dating is so important.  It helps you to see the sirens, smoke signals and warning signs before you say YES.

A great book to read is called Click: Ten Truths for Building Extraordinary Relationships
George C. Fraser

 

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3 Ways To Set Your Next Presentation On FIRE

Presentations require energy and effort.  This will give you the edge you need in order to rock your audience and give them more than what they expect.

 

 

 

 

Here are 3 ways to set your next presentation on FIRE that I personally use:

  1. Try your best to find out about your audience and the state of mind they are in. This will help you to craft the right message and have the right amount of energy. Think of what your audience is expecting and then surprise them by doing more.
  2. Give your audience more than two reasons to invite you back for a repeat performance.  Show them that you are an expert in your field. Show your personality, be open and down to earth. Use humor gracefully and graciously.
  3. Connect with your audience. Intellectual involvement will ignite your them. Get them involved- intellectually, emotionally and maybe physically without over doing it. This allows them to become a part of the performance. (This is what most concert performers do, they get people to sing along, rock and sway, jump and shout. The people feel like they attended one of the best concerts ever because they were a part of the performance.)

* Have a signature opening and closing. You can play music or a movie clip before you start or you can close with an exercise or poem for example. Be creative

After you set your presentation on FIRE and the audience is well fed.  Think about what you want to happen next.  What action steps do you want your audience to take away after your presentation?  Stephen Covey, author of  The Seven Habits of Highly Effective People stated ” begin with the end in mind.” You should know what you want your audience to come away with and this will help you with delivering a power house, on FIRE presentation.

Check out some presentations on TEDx http://www.ted.com/

 

Looking to create that signature presentation?

Need assistance with adding some creative spice to your presentation?

Maybe you just need help with the full presentation and would like some one on one support?

Click here: http://lcuindacross.com/sales.

 

 

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