My keynote at the Activate 2K14 conference was based on the Parable of the Talents.

Parable of the Talents in Matthew 25:14-30 provided a perfect foundation for the Activate 2K14 attendees. A framework about purpose and passion, success and wealth.

1. The Parable teaches us that success is about results.  

We each have been given talents to use, trade and maximize. These talents are given to glorify God which in turn provides a fulfilling lifestyle for us to live. These talents are given to us to produce a return, not to hide. What talents are you hiding? How are you increasing what you have been given?

2. The Parable teaches that God has already given us everything we need to operate in our purpose.

This means that you are not comparing your gifts, talents, skills and abilities to anyone else. God has given you specific talents that are customized for you. Use them, increase them, leverage them, and activate them. Many of us sit on our talents and hide them because we are looking at our short comings. Use what you have because it is more than enough. How can you turn your ideas into a brand? How can you turn your brand into a movement? How can you help others by using your story, your expertise or life experience?

3. The Parable shows that we are responsible and held accountable. 

The Parable of the Talents is about being a servant leader. Not wasting your opportunities. The man with one Talent wasted an opportunity because he was afraid and fearful. We are responsible for our purpose and held accountable for what God has given us.

I hope those of you who were in the audience have been Activated to use your talents, and those who did not attend can get the DVD or video to watch the keynote presentation by Lucinda Cross.

Lucinda Cross is available for coaching, speaking and training. Please inquire as her 2015 calendar is filling up. Email Nye Scott assistant@lucindacross.com

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