life coach

Media: WEBiz – Interview with Lucinda Cross

Your weakness just may be your genius.~ Lucinda Cross

I had the pleasure of being interviewed by WEBiz with the fabulous Chrishan Wright.


“Need to get unstuck? Challenged with how to overcome procrastination and get activated? Well look no further than the Chief Activator Lucinda Cross, powerhouse behind the Activate Movement. She shares how she overcame a poor life choice and used it as a way to create a lifestyle business and a brand that transforms the lives of tens of thousands of women.”

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Pre Conference Tour: Connecticut

Special blessings and gratitude to The Sister Girl Foundation & The Lillie Ennis Group for hosting the first stop on the Activate 2K14 Pre Conference Tour. CT showed up and showed out. Next stop is Philadelphia this Saturday Aug. 16th hosted by Tameika McPhaul.

What I learned along this journey is that you have to be a mirror of gratitude and a wellspring of encouragement. Gratitude removes all competition and allows you to see your sisters as a phenomenon, a blessing unfolding right in front of you in that moment. That’s what I see when I look at you…I see something unique and amazing.


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Speak It Into Existence As If…

“By recording your dreams and  goals on paper, 
you set in motion the process  of becoming the person you most want to be.” Mark Victor Hansen

10352944_10204400572763854_6952838482568973638_nSitting in these plush red chairs as tears of joy run down my face. Thanking God in advance for everyone who will be sitting, attending, sponsoring, vending and supporting Activate 2K14 on Sept. 20th.

This brings me to a lesson I taught on Goal Setting for Procrastinators months ago for a group of Corporate Executives.


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No More Dragons In The Work Place: The Working Families Summit

As I was reviewing the Working Families Summit yesterday, I began to shout for the rights of working families. I recall my days at a 9 to 5 was not easy. The stipulations were stressful for a young mother like myself. Part of my decision leaving my job was due to the fact that my supervisor was not understanding, made it hard to enjoy my little baby girl.  When I returned from maternity leave it was as if my supervisor was waiting for me to stumble.  Constant complaints about the half days I had to take off and many times waiting at the door of my office to remind me that I was late again.   Nevermind the fact that I had doctors appointments that I would rush to.  Lateness due to the anxiety of being late, which often times resulted from a calm to chaotic morning.

Rushing to get in the car only to have forgotten to put a nursing pad on my breast and now my shirt has a big wet spot, or because the baby decided to have an explosion in her diaper as I am warming up the car, and even wearing mismatch shoes, because I dressed myself in the dark.  Then to arrive at work with a dragon in a suit with red eyes and smoke coming from her nose ready to ask me a million questions before I put my purse down. (more…)

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2013 Activate Reflections #1: Being In Order

Your blessings are in order.

God told Abraham in Genesis 12:2, “I will bless you … and you will be a blessing”. This is the first law of blessing: It must flow outwardly. The more you give the more you receive.  Being a blessing to others does not mean that you handicap a person or you do it out of people pleasing, it simply means that you are serving a need. Whether it is physical or emotional support, financial help, prayer, or practical advice. “Forget yourselves long enough to lend a helping hand” (Philippians 1:4).

We are blessed to be a blessing.

God’s blessings are in order.

God’s blessing can either be internal or external.

Open up to receive your blessings without limitations.


~Lucinda Cross

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I’m Featured: 2013 Amazing Women of the Year Issue Presented by Stiletto Woman

2013 AWOY-COVER (1)Oh yeah baby!  Guess who is featured in the 2013 Amazing Women of the Year Issue Presented by Stiletto Woman? Check it out…

Hope to see you at the Activate Conference so we can celebrate this awesomeness.  Thanking God for every recognition, feature and mention….whooo hooo

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The New Mandate For Female Entrepreneurs

Reason #9 to attend the Activate Conference:

It’ time to replace fear with ferocity.


Look out behind you! There’s something lurking and if it catches you, it’ll be a disaster! It’s a four letter word…F-E-A-R. Run, girl, RUUUUUUUUNNN!

Fear is like a big, ugly monster waiting to claim you as its victim. It hides and sneaks up on you just when you think you’ve conquered what you’re afraid of. It can stop you in your tracks and make you second-guess and doubt everything you want to do. But you must remember, you can fight back! You have to attack your fear with ferocity.

Admit it. You’ve stopped your progress on several occasions by letting fear take over your actions. You’ve told yourself  “I’m not ready for that yet“ or “I don’t think I can do that”. And whether you believe it or not, those statements are full of fear. The Activate Conference with Lucinda Cross will compel you to face, address and conquer your fears.

When you’re afraid, you need to be comforted and you need to feel empowered. The women at the Activate Conference have faced their fears and are able to show and tell you how to face yours. What’s even more dynamic is that some of the attendees are still running from their fears. BUT they’ve made a decision that they and fear will both arrive at the Activate Conference, but only one of them will walk out alive. Can you guess which one it will be?

Your ferocity is trapped underneath challenges, resentment and self-sabotage. The Activate Conference will help you remove those layers and unleash ferocity which is so bold and so powerful, it’ll make fear run away from you! If you know it’s time to replace your fear with ferocity, then you need to attend the Activate Conference.


Shannon Henderson ImShannon.comThis countdown blog has been provided by Shannon Baylor-Henderson, your “Start-Up Coach” from

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